"In the Wednesday night episode of CSI: NY, a cellphone belonging to investigator Danny Messer will ring. The ringtone will be the song Talk from Grammy Award-winning band Coldplay. In a cross promotion deal between CBS and Capital Records, shortly after the scene airs and for a limited time, viewers will be able to purchase the same ringtone for their own cellphone. The hows and how muches of that process will be explained in a series of promotional messages that will run during the next commercial break."
The people who buy ringtones should be locked in a room with the Jamster Crazy Frog and be forced to listen to Alex F on repeat.